RealNames

This is a beta version of NNDB

RealNames

COMPANY

Founded 1997 by Keith Teare, RealNames was a hare-brained idea to map something resembling AOL's "keyword" system on top of DNS as "Internet Keywords", and charge companies different rates depending on how juicy their desired keywords were. The only significant browser that ever recognized these was Microsoft's Internet Explorer, and when that misfeature was turned off, there was no point to buying keywords.

Industry:
Advertising

Ticker:
(private)

Corporate headquarters:
Redwood Shores, CA

EXECUTIVES

Name Occupation Birth Death Known for

Michael Arrington Business 13-Mar-1970 TechCrunch

Do you know something we don't?
Submit a correction or make a comment about this profile

NNDB MAPPER

AIG peacock

Requires Flash 7+ and Javascript.

Bibliographies

NNDB has added thousands of bibliographies for people, organizations, schools, and general topics, listing more than 50,000 books and 120,000 other kinds of references. They may be accessed by the "Bibliography" tab at the top of most pages, or via the "Related Topics" box in the sidebar. Please feel free to suggest books that might be critical omissions.